A Better Approach to Making a Move

A Better Approach to Making a Move

Feature by Roxannah Hunter

Jeremy Ganse and his team at RE/MAX SmartHub Realty are changing the face of real estate in Lancaster County, and they’re doing it in a surprisingly personal way.

Offering the world-class expertise of the RE/MAX network, SmartHub Realty has created an open-concept space for agents and clients that feels more like your favorite café than a traditional real estate office. The space features subtle elements of industrial design that give the place a modern feel reflecting the progressive approach Ganse and his team are taking.

The need for a new type of work and meeting space initially came from recognizing changes in how agents practice real estate. With the ability to work remotely, agents no longer need locked, private offices. Advances in technology like electronic signatures and cloud-based transaction workflow allow agents to spend less time behind a computer and more time with their clients. Agents use the RE/MAX SmartHub Realty office to catch up on email and paperwork between client meetings, but the space was really designed to make clients themselves feel welcome.

RE/MAX SmartHub Realty is like no other real estate office you have ever seen. Guests are welcomed and offered their choice of house made espresso beverages served from a subway-tiled kitchen that would feel at home on an HGTV set. Rather than a traditional reception area, clients are greeted by an inviting café, where they can enjoy a caramel macchiato while they share their buying and selling goals. If coffee isn’t your thing, you can also choose fresh-brewed hot or iced tea or local craft-brewed root beer on tap. The feel is surprisingly inviting, and the desire to linger is strong.

Often considered to be an unapproachable industry full of insiders, real estate at RE/MAX SmartHub is the opposite. Ganse and his team strive to challenge people’s pre-conceived notions about the real estate experience, educate clients about their options, and design a smart strategy for each individual client. The physical space is simply an outward expression of Ganse’s philosopy.

RE/MAX SmartHub Realty will be hosting a Grand Opening on September 23rd from Noon to 2pm at their location: 930 Red Rose Court, Suite 209, Lancaster, PA, 17601. The Grand Opening offers a chance to meet the team, check out the space, and experience the different approach to real estate Ganse is taking. WARM 103 FM will be broadcasting live from the event, and guests will enjoy food trucks, a bounce-house for the kids, and the chance to win a ride in the famous RE/MAX hot air balloon in the afternoon.

For more information about RE/MAX SmartHub Realty, visit their website at http://www.smarthubrealty.com. For additional information, please contact Jeremy at (717) 208-4240 or email him at jeremy@jeremyganse.com.