Local Influencers: Bree Whitelock

Name: Bree Whitelock

Instagram Handle: @cherishburg_

Who is Bree? I started Cherishburg in 2017 with an excitement to share all things Harrisburg. That's where the name comes from—‘Cherish the burg,’ like Harrisburg. I've since moved to Downtown Lancaster and expanded my reach to Central PA, primarily highlighting Harrisburg and Lancaster. I work full-time as a happiness manager for an Internet marketing company based in Harrisburg and I love having Cherishburg as an after-hours hobby! I'm a dog-mom to the sweetest bernedoodle named Oakley, and I’m currently planning for my upcoming wedding next year.

What can you expect if you follow Bree? My content is primarily local to the Central PA area, highlighting anything from local hotspots to hidden gems with the occasional weekend trip thrown in the mix. I love sharing content ranging from new restaurants to spa services to hiking trails and more.

What’s the most exciting opportunity Bree has had thanks to social media? I loved my hosted stay at the Finger Lakes last summer. The trip was a wine lover's dream — countless behind-the-scenes winery tours and box loads of new wines to try at home. But the trip hit on my favorite part of influencing — getting to know the face(s) behind the business and gaining a deeper appreciation for the labor and love that goes into small business in our area. Getting to experience their story and share it with my followers is truly priceless.

What is Bree’s favorite place in Lancaster? It's a toss-up between Blackworth Restaurant and Stolle & Wolfe Tasting Room, both in Lititz! In Lancaster, it’s Lancaster County Park. I love walking my dog there or picnicking with friends and a good book.